Turn every instruction into a property reel.
You've already paid for professional listing photography. PropReel turns those photos into branded, scroll-ready reels for Instagram, Facebook and TikTok - so every new instruction, price reduction and sold board becomes social content, without anyone in the branch editing video.
3-bed semi - guide £425,000
Beautiful photography that never becomes video.
Every instruction gets a full set of professional photos for the portals - and then that same imagery sits idle while buyers scroll video on their phones. Closing the gap normally means filming or editing a reel for every property, which no busy branch has time for.
- A video for every listing is unrealistic when negotiators are valuing, viewing and closing - not editing.
- Social feeds go quiet between instructions, so the branch looks less active than it actually is.
- Vendors increasingly ask how you'll market their home, and expect more than photos on Rightmove.
- Just-listed, price-reduced and sold moments pass by without ever being turned into content.
From listing URL to finished reel.
A done-for-you workflow that adds nothing to your team's week.
Send the listing
Share a Rightmove, Zoopla or agency listing URL. No editing software, no dashboard, no prompts.
We build the reel
We choose the strongest rooms and views and animate them with smooth, property-style camera motion.
Add your branding
Your logo, colours, guide price and branch details on a clean opening title and end card.
Post it anywhere
A finished MP4 ready for Instagram, Facebook, TikTok, your website and vendor emails.
A reel for every moment in the pipeline.
New instructions
Announce every new listing with a just-listed reel the day it goes live - and keep vendors impressed.
Price reductions
Re-market reduced properties with a fresh reel to reset attention and pull in new interest.
Sold & SSTC
Turn every sold board into proof you sell - social content that shows the branch is moving stock.
Open houses & viewings
Promote viewing days and open houses with a reel that gets the property in front of local buyers first.
Branch stock roundups
Keep your feed active between instructions with weekly highlights of current stock.
Winning instructions
Show prospective vendors the exact video marketing their home will get - and stand out at valuation.
The same photos, working far harder.
Every room in the set becomes a moment in the reel - the shots buyers stop scrolling for.
Ready-made formats for the way agents post.
Just Listed
New-to-market reel with guide price and headline features.
New Instruction
Branch announcement to show fresh stock and momentum.
Price Reduced
Re-marketing reel to reset attention on a listing.
Sold / SSTC
Proof-of-results reel that builds vendor confidence.
Video marketing without a video team.
It's not software to learn or another job for the branch. Send a link, get a finished, human-checked reel back - branded and ready to post.
- No shoot, no editing, no new equipment - we use your listing photos.
- Every reel checked by a human, branded to your agency.
- Turned around within 24 hours, so properties don't wait to go social.
- From £39 a property, or a monthly plan for branches listing regularly.
Questions branches ask us.
Do we need to book a shoot or send new photos?
No. PropReel works from the listing photography you already have. Send a Rightmove, Zoopla or agency listing URL and we build the reel from those images - no videographer and no site visit.
Will the reel match our agency branding?
Yes. Your logo, colours, the guide price and branch details go on the opening title and end card, so every reel looks like your agency produced it.
Which properties work best?
Any listing with a decent set of photos - flats, terraces, semis, detached homes and new builds all work. The stronger the photography, the stronger the reel.
Where can we post the finished video?
Instagram, Facebook, TikTok, your website and vendor emails are ready to go from the MP4. Property portals use supported video or virtual-tour links, so portal placement should use a compatible hosted link.
How quickly will we get it back?
Within 24 hours of sending the listing, so a property can be on the portals and on social the same week.
Is there a minimum commitment?
No. Your first sample reel is free. After that, pay per property from £39 or take a monthly plan if your branch lists regularly.
Turn your next instruction into a reel.
Send us one of your current listings and we'll return a branded sample reel within 24 hours - so you can see exactly how your properties would look on social.